Kcon touch points

The touchpoints I will focus on are the website, a mobile application and event map, OOH advertising and event signage.

Billboard adds advertising both the conference and concert. promotes Kcon's Web site




Event banners displaying speakers, performers, and events.

Promotes Kcon's sponsors and media partners.




Web promotes Kcon's sponsors and media partners.

This site will also serve as year around advertising for Kcon and their partners.

Also serves as a purchasing system for entry, there are three levels of entry.

Conference

conference, networking events, and market place entry
conference events, and market place entry

Concert

concert, meet ups, and market place entry
concert events, and market place entry General

concert, conference, and market place entry
general entry to market place

App promotes sponsors, partners, and purchasing system for the conference market.

Also serves as a navigation system for the entire conference.

UI maps:  https://drive.google.com/a/mca.edu/folderview?id=0BweT0HeWzbzCUXBYd05Za3dFQ0k&usp=sharing